Insurance / Value add products

I thought this was a very telling statement. You don't obtain this customer for a one of moving insurance deal and then not see them
until their next move.They can become a permanent customer of all your insurance products. Same of course with the other future
value add products ( Verticals) that they will bring to market.

Chris Burke, EVP of Insurance at Updater,
commented
:
“Consumers buy insurance
when they need to, and this most frequently occurs when they move.
The quantity of Movers that Updater has aggregated
onto its platform is unlike anything that
has ever existed in the US. Aggregating American Movers onto a single platform
creates the leverage to reinvent how insurance is purchased during relocation. I
am excited to lead a team to deliver an improved experience for consumers
and greater efficiency for insurance partners.”​