John has advised that they are targeting the Euro markets first as regulators are onboard and driving change.
Asia regulators are a little scared of innovation and change, so while John is fully aware of the potential he is rightly going for where the early payoff is.
I have noticed that ISX marketing has started talking about China recently; and John was a key speaker at a recent FinTech event up here in HK, so hopefully they will start making inroads in the Asian markets soon - this is a bigger pot than Europe going forward
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