Ponder, all potential for the company was lost when the Board fired its founder, inventor and driving force - Ian Allen in 2009. Since then the Board presided over declining market share and revenue; has not invented a single product nor acquired a single new substantial customer. So they managed to keep the company afloat only by raising capital (diluting shareholders value), firing more people and reducing some bonuses. But the Chair and CEO and few Board members continued to enjoy high wages, first class travels (at the rate of $30,000 a month) and hiring spin-doctors to write glowing reports about great future potential of the company.
So don't be surprised that the company once having shares at 52 cents managed to "lose so much ground so quickly". You should be surprised that it still trading at 0.4c and not at 0.1 cent. The only way to save the company is to call its founder as they did it at Apple.
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