Adding channel 10 to the mix doesn't add much value in my eyes. The network has traditionally been the poor cousin of Australian TV and has struggled to command a significant share of advertising revenue.
For your arguments on TA, I guess one is either a believer or is not (I'm leaning to the not). I would say though, with reference to the post, that there is a certain irony of using 'one' example of TA coming up trumps to support TA, when it is fundamentally statistically based.
Good volume today, page-22
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