Does anyone have an opinion on this statement from the announcement?
During the quarter, the Company reduced it’s overall quarterly marketing spend for customer acquisition by 55.7% but increased its worldwide Freeway app installation by 8.1% over the previous quarter. Customer acquisition efficiencies were driven principally by organic channels, consistent with an improving customer experience.
If I interpreted that statement as... our end user customers are becoming our sales advocates, would I be correct?
If I'm correct then this could be the start of hockey stick growth in acquiring customers, and that means hockey stick revenue will follow.
Wishful, or logical thinking?
Ann: Quarterly Activities and Cashflow Report, page-42
-
- There are more pages in this discussion • 40 more messages in this thread...
You’re viewing a single post only. To view the entire thread just sign in or Join Now (FREE)