Actually failure in tests and the need to reformulate for different cements is not all bad.
If it is hard for eden, then it will be hard for others using vanilla cnt's. Thus, as eden builds a product portfolio, and IP from the experience gained making the various formulations, then it suggests they are establishing a barrier to entry and a competitive advantage.
As long as they can demonstrate success in making new blends, with similar performance advantages, I can remain patient.
Not super exciting: paint drying, cement setting, all takes time, but it will happen.
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