imo the VPN and Family Insites technology is sound and functioning as planned. No issues there.
The website is professional in every respect but it misses the target -Its too bloody professional. Ever seen how a real family operates, the drama, the issues, people going back and forth like a revolving door, both parents working etc etc et
This current soft sell is all about reading, reading, reading, reading. You have about 3 seconds to capture someones attention. They will not read screeds of beautifully written text. They do not have the time.
Get an EDGE to the whole process - it's being presented like it is an exclusive top end club for the privileged few.
Get to the heart of the focus groups Mums & Dads. Get them to do the messaging - there the focus not the bloody management.
This product is for the everyday family in the real world dealing with all manner of things.
There is not one video on the website, Facebook, Instagram, Twitter, YouTube etc..........just words, words and more words.
Get TESTIMONIALS from the parents and families already using Families Insites - VISIT them and get a video/videos and saturate Facebook/Instagram/YouTube/Twitter etc etc.
Get Joe Blow and his wife telling their story and then get Joe Blow Jnr giving his side of the story.
Use Videos with real people, Mum and Dad and the teenagers talking, telling their story - why Family Insites works
Go to the grass roots - Families with an issue on how to control the bloody internet.
Somebody is just not packaging this product correctly for the target market !!!!!!
WGL Price at posting:
0.8¢ Sentiment: Buy Disclosure: Held
