Do newsagents sell fruit?, page-67

If every ready mix operator around the world who may use Eden crete admixture in their concrete in the future is required to have a specific engineered batch to to suit the particular cement powder , aggregates , sands etc that they may be using , then Eden crete is a dead duck . There are no other admixtures that we have used in the ready mix concrete that we produce that have ever required a tailored batch to work, generally they just have a dosage rate range and a recommendation of the minimum amount of mixing required to make sure the product is thoroughly infused in the concrete mix properly . If Eden does not have the confidence to sell some samples to ready mix operators to trial with just in their standard batch for fear of the product being ineffective and making them look bad , well that is not good. Sure a certain batch design may optimise the effectiveness of an admixture , but they have to be reasonably effective with pretty much any standard batch design . If Eden crete is so finicky that Eden has to hold every specific ready mix operators hand through the entire process then it will never sell much product .