NUH 2018 The year of the True, page-54

Just one for the collective to toss around.

Have alluded to it recently...but seeing a very strong connection between Sonova and Costco both in terms of direct business and policy/culture (what I have been referring to as 'adopters" lately).

If anyone still recalls...Costco came directly under one of our main B&M distribution umbrellas as advised by the Co around mid last year I think it was via ann.

From what I'm gathering (all things going welk) I will not be surprised to see an ann down the road where Costco becomes one of our Boost B&M retail outlets via their audiology departments. Costco has over 700 depots globally but are highly focused in US market.
Also mentioned that Sonova and Cochlear are business partners in that Sonova is distributor of the Cochlear devices.

Unsure whether you guys are aware of these "dots" but thought I'd point it out in case it's been missed since the ann where we were told of the Sonova trial last week or so.

Just sayin' ... something (amongst so many other opportunities) to watch for as the story unfolds...one step at a time.

DYOR...and let us know what you guys think.

Cheers