Ann: Update on Reseller Arrangements in Australia, page-71

im not sure bud is better off without telstra per se. im just not very interested in the aussie market and i dont invest in BUD for Australian market success

As ive said, I think Ohm appeals most to people who deal with power surges, power bleeds and high power costs generally + those who want to be very eco friendly in the small to mid tier asset space. those with top tier infrastructure already have monitoring.

Australia just doesnt fit the equation to me - we have a reliable infrastructure and - outside issues with spikes in the wholesale prices during trading - i dont see us having high cultural sensitivity to the area as yet.

Business is funny - if you're used to paying what you pay and you only see prices increase 10-20% a year - you dont have people slamming you for failing to manage/lower that cost - as long as you;re still making money overall. So, if you;re someone in charge of those budgets, its not a hot spot you feel compelled to address.

In 5-10 years we're supposed to be facing what parts of Europe and the lower americas/ africa already face now - energy price squeezes, shortages potentially etc - but until then - I just dont see it beign as easy a sell as in some parts of the globe.
green focused early adopters and carbon neutrality will still adopt - so its not like theres no market here. Our energy costs are rising fairly fast - im just not sure its reached the critical pain threshold yet.

Australias got large natural energy resources + small population in a few key urban areas that help to keep supply contstant + prices reasonably sensible + long history of gov't investment into infrastructure + maintenance that the private sector has only taken over in past decade or so.

Loy Yangs problems in Victoria are the early window into what happens after 20-30 years of private sector ownership - senior mgt underinvest in maintenance to boost economic returns during their tenure.
They defer major capex on replacement plants. This is what US is famous for - why their infrastructure is in much poorer shape than Aus.

BUD's success to me is much more likely in those other regions and Australia + the US i regard as secondary markets in terms of return on effort.

Europe by contrast has some of what we have - but their 1st world countries have exceptionally high social responsibility views - and so pro-active adoption fits with their mindset.

Doesnt hurt that countries like Germany have seen 30% annualised rises in energy costs in past few years.

But i think the mindset of a society has a very big bearing on its adoption rates for new offerings

It also happens that AUD makes Ohms relatively more expensive here than most of those offshore areas.

Id prefer BUD to earn euros, pounds and USD on which it can pay 21% or less tax if the accountants do their job right