Here's my understanding of the Whitefish program...
Whitefish are putting together an ongoing 'sustainability' field study - their objective is to engage students in how sustainability can be increased - and to report their findings to a broader schools forum (state? possible national) - this reporting is their payment to BUD
The education sector has been ear-marked by BUD as one of the most promising sectors for OHM - not least because it comes under the auspices of local / state / national govt - remember govt still owns the green / smart agenda for now - but also because they are desperately looking for cost savings wherever possible
Soooo...BUD wants to be part of the Whitefish study - helping to deliver both metrics and conversance for all those involved - you may call this marketing - I call it seeding - the prize for BUD is that schools (and universities) jump on the bandwagon - and start running their own sustainability programs - which means more and more Ohms being installed - but of course with fees attached
Looks good to me
BUD Price at posting:
12.0¢ Sentiment: Buy Disclosure: Held
