If you say nothing your critics win the argument by default
The Australasian Investor Relations Association ( AIRA) agrees. Its CEO Ian Matheson said , AIRA advises listed companies to consider introducing a company driven Social Media presence as a trusted source of company information to counter information generated by third parties.
A misconception of many directors is that social media cannot help there companies. Engaging investors through social media is easier, and can be more compliant than many directors of listed companies fear !
Fortescue Mining in one single Month reached 358,868 Twitter users Stonewall resources reached 785,760 !
Big companies enjoy plenty of press coverage , social media allows junior and small cap companies a way to level the playing field
Bloomberg said Twitter provides a fast and easy way to disseminate press releases and other market moving information
Keeping Shareholders informed is one of the most important Job's a CEO of a listed company has. We live in a need to know it now World.
If you are not on Social Media , the change may be invisible
https://issuu.com/andersonmurraymedia/docs/rgnv5i1f/34?e=32305946/58202010