In USA news:
The National Advertising Division has referred advertising claims made by The a2 Milk Company (a2MC) for its a2 Milk product to the Federal Trade Commission (FTC) for further review, after the advertiser declined to participate in a review of its advertising claims, including claims that its product is “Easier on digestion” and “May help some avoid discomfort.”
https://hoards.com/article-24282-na...eclines-to-participate-in-nad-proceeding.html
Media Updates, page-124
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