KGN 0.79% $5.12 kogan.com ltd

Kogan hits $4.00 target - where to now?, page-13

  1. 4,952 Posts.
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    Kogan wasn't sold off today by mistake or irrational sellers.

    The market shrugged off the revenue growth numbers - as impressive as they were.

    The market sold off because of the huge jump in advertising costs and operating costs.

    Spiralling costs do not give me or the broad market confidence that Kogan is really all that scaleable after all.

    If Amazon is under pressure, heaven help all the "me too" online retailers - irrespective of how many "verticals" they claim to offer.

    Welcome to the real world Koganites.
 
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