The rate of management churn is more of a negative than a positive. How is the company supposed to function when they have effectively flipped things upside down and everyone in key positions is new?
Rather than play musical chairs, they actually need to come up with a product that meets the needs of the market and justifies the premium price. The Media Insights product was their last big ticket product launch and that wasn't as well received by its clients as they were hoping.
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