How many people came to MYR to buy Nike shoes?
Not a good demographic fit at all IMO, obviously in Nike's opinion also.
May be a short term negative due to higher costs for MYR but would expect a better replacement more suited to MYR, also bear in mind Nike would not have made the choice to bail until they had been negotiating with MYR to try and get a better deal, this may be King playing hardball to push them out and get a better fit.
It's not his first rodeo, lets hope we don't hear anything from management until the 20th March when they are estimated to be releasing results, any earlier announcements wont be an upgrade LOL
(20min delay)