James,
Rebecca Judd is a brand ambassador for Adair’s. Recently she promoted a new Adair’s range which sold out within a day or two.
Adair’s online sales are growing rapidly. It has a good defence against Amazon with its own range of products not available on Amazon.
A key to its increased EPS is its ability to scale up physical store size and generates a 30% to 40% return on additional capital invested.
The big daddy you missed is the recent investment in Adair’s of 19% by Brett Blundy (Lovisa) and an associate Drager Capital. Blundy is one of the smartest retail investors in Australia. Blundy and Draper acquired these shares in various on market purchases. This is even better news that Trent Peterson is buying more shares.
Cheers...........Daicosisgod
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