Ann: Wesfarmers Group business Decipher integrates 3DP Technology, page-71

An equal amount of combustible material going into attempts to downplay the significance of a foot-in-the-door contract with a Wesfarmers portfolio company.

"Also pleased with the new partnership was Decipher CEO Anthony Walker, who commented that access to cutting edge services and technology such as Pointerra’s 3D solution was vital to their growth in the marketplace."

“We are very excited about how we will leverage this technology to create more value for our customers and continue to grow our business in new sectors and in new countries”.

Clear statement of intent from CEO Walker that cancellation is on the horizon

Not.

Think I'll run with this statement of expectation:

"Both Pointerra and Decipher expect that the subscription level will grow over time as more data is added to the platform."

Start small, grow.

To paraphrase Clinton, it's the business model.....