why now

On a less than fundamental basis, for those more interested in the charts than the fundamentals, it seems to have broken from a bullish wedge pattern (or Pennant depending on how your preference lie) when confirming volume and price broke through 17.5c

Target price.............. i suspect approximately 32cps - but it's difficult to tell as it depends where you consider the flagpole starts its low. Little volume early on makes this somewhat problematic.