If so, you think they could check their outbox or fax machine to make sure there are no issues?!
I dont understand why they havent been announcing anything.
Check out these links. The company has had someone attend these two conferences in the last few months and yet nothing has been announced.
Why?
http://www.virtualworlds2008.com/attendees/index.html
http://tradeshow.globalsources.com/TRADESHOW/HONGKONG-BABY-CHILDREN-PRODUCTS/SHOWREPORT.HTM
Interesting to note the virtual worlds angle.
Furthermore, I think someone mentioned on here once that they sell heaps of the marshmallow products online. Well their own website www.marshmallowville.com doesnt even have the executive shooter that is for sale at toysrus. Surely it wouldnt be too much trouble to get it up on the website.
For those of you here that have contact with the company next time you speak to someone there it may be worth highlighting to them that they cant expect the SP to go up if they dont get the message out there. Im not after bullsh!t announcements but clearly the company has been busy, so why not release news.
I have no problems with experienced toy executives running the show now, but they arent running a $1b or $2b company anymore. BRT is a tiny operation and therefore what you announce, and how you communicate to the market, is very different to what you do if you are the size of a Hasbro.
Yes revenues will ultimately take care of themselves, but getting the story out there improves your profile. That leads to more enquiries by people which could lead to more sales, or it leads to a higher share price and greater investor support, which, if you need to issue shares, means you can do so at terms better than otherwise.
The powers at be need to seriously review their communication strategy. They have a good story to tell, but arent telling it.
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