Yeh, I don't recall nationalism was high on the priority list of parents when selecting their baby's IF. Well, not according to any marketing surveys I've read in this space.
I would have thought "China-made" == "melamine poisoning" would be the more common association. In fact, source of ingredients was a high priority in those marketing studies. I'll have a guess that China was not near the top of preferred sources unless there is a new push for "tainted and grey" rather than "clean and green".
I hope they put some marketing dollars behind their new IF. Always good to see promotion of A2M from competitors.
Media Updates, page-3150
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