You can throw every rational assessment out of the window. If the middle section doesn't flow the SP will get killed and conversely it will fly if it does. This is the typical level of analysis and research effort of an average ERH punter. The sell-off on the basement result proves it.
The recent sell-off from 40s to 25c was on small volumes, most of the investors still hold. However given the reaction to the first results nobody is prepared to buy up big yet. Much safer to wait for potentially negative news [even positive news are sometimes viewed as negative by the uneducated] and buy 25c-50c value for 15c-20c. I will.
ERH Price at posting:
0.0¢ Sentiment: Buy Disclosure: Held
