"I hope we are still targeting $100m in revenue over 7 years just from US sales. That was announced in 2017 so would seem only 5 years to go. I have never seen them say this target has changed".
Oh Tricky, now you are making me real nervous saying that...
There seems to be a direct correlation with exactly what PEB said quite a few years ago now...and they still haven't banked even $10m from the US operation as yet.
I'm afraid the US is a shared nemesis and, IMO, we should not have gone there until we could fund it from our own generated capital (ie - retained earnings). Some might argue that is too slow a method but I would argue "maybe, but the growth would be more authentic, more affordable and more chance of being successful".
market re-rate, page-70
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