ATF Security Cameras, page-9

  1. 399 Posts.
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    In regards to marketing I ran a report on Spectur yesterday using semrush (web traffic and SEO tool) which has a lot of data. What I uncovered was a significant increase in keywords which are used to rank high in google. As an example last June they had 433 keywords and 1279 thus June. May last year was 513 and this year 1077 and they currently have 35 keyword/terms that rank in the top 3. The end result is traffic is trending north, whilst recording record traffic. In May traffic was up almost 100% from April. Reading between the lines it looks like the new sales team must have settled in well and should be receiving more enquires than ever. I also like how they have a big focus on SEO as opposed to PPC, the SEO ensures they can continue to operate at this level organically and be able to provide the sales force with leads. PPC certainly has its upside also but comes at a cost and is a short term fix. In the absence as far as we are aware of some really big contracts I believe the company have decided to go as hard as they can at the rest of the market by dominating the battle of google.I am unable post a graphic it seems unless its hosted elsewhere.
    Last edited by nortamors: 10/06/20
 
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