Are you a marketing expert?
They seem to be doing a particularly good job on that front to me. Have carefully aligned their brands and created differentiation of their products. The fact that you are all talking about the brand names of their products tells me they've been successful in brand and marketing. But FYI. Brands and products don't build overnight. So making brands that are easy to remember and stand out is key. Whether you like them or not doesn't matter a jot. That's subjective sample of one stuff and you're probably not even the audience!
Their marketing approach is fresh, innovative and memorable or you wouldn't all have noticed it and become experts about it on here.
Buckle up for $2, page-1179
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