Another piece of the jigsaw is announced. Well done BUD team.
How is this not price sensitive, ASX??
Paraphrasing this announcement... LIFX has been selected by the Bunnings of Germany to take on the 95% monopoly of Philips Hue in Smart home lighting space.
In previous announcements, it was noted that IF LIFX was even able to capture 5% of Philip Hues market it would equate to a doubling of lifx total global sales in 2019. Bring it on.
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