the actual product kaocem, page-7

edouardo,
yes they are differnet products, but they said to perform similar tasks .
cloudnine,
thank you for your informed and prompt response.
Of course Zeobond has an advantage in owning the patent that was developed by the founder of the company Professor Deventer.I know nothing of the person/group who developed and holds the patent used by MSC. However if comparing the two companies this may be only a minor point with regards to potential profitability.Is it better to pay for the knowledge or the raw materiels? Is it better to have your plant and be distrbuting out of Melbourne or the Cape? Many things to consider for a true comparison
The fact MSC are desperate for sales is not a revelation.In a few short years the company has developed a multitude of products and applications and few sales.I agree with you it is imperative to have sales,and we have been told they are close.(I bet I can judge your reaction to that statement)
Your other point with regards to China.I am not familiar with the agreement (as with the agreement with the patent holder).Sure bigger and better distributors are always prefered.
Cloudnine getting concrete users to change buying habits would be very difficult.The prduct has a long and reliable history.However if the world truly embraces carbon reduction( internationally),this company is in a great position to offer a product with huge reductions and extra benefits with no added costs.The presence of Zeobond and others is very good for MSC.No doubt over time each (and others) will create a nitch and hopefully prosper.It may evan make it worthwhile for China to import a concrete substitue form The Cape in bulk. Also products like power poles,railway sleepers,pavers,pipes,roof sheeting,wall sheeting,statues of you etc, etc,etc being shipped from The Cape all over the world.
The prosperity of this company is not contingent on "capacity" sales.Its an very small Australian company with a number of very good green innovative product,doing it tough in its early days (with green products) in tough times.
Have a good day