You're spot on, hence the need to increase in sales promotion & marketing spend in these regions to fast track growth.
No one is doubting the hit to the business I just feel some are saying sales will go to ZERO which is not the case.
People also forgetting that TWE took a hit to shares due to COVID initially, then China news came in so really it should be a case of "what discount off the $14 - $16 per share is China worth". I feel $7-$9 is reasonable short term.
TWE Price at posting:
$9.23 Sentiment: Buy Disclosure: Held
A personalised tool to help users track selected stocks. Delivering real-time notifications on price updates, announcements, and performance stats on each to help make informed investment decisions.
(20min delay)