it looks like there is a rush by each state to legalise sports betting. This should at least put a floor under the Pbh price around $15. When we start predicting targets of $30 plus it really comes down to how they fair against winning clients against the big boys. The positives is that they have first class management, own their own tech and are innovative. Management have huge skin in the game also. They need to channel their marketing budget into the right areas and let’s just see where this can go over the next 4 years. I still believe there will be some consolidation in the industry in a few years but if not I see north of $50 if strategy can be executed
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