It really just appears that the whole sector has been downgraded. APT needed it and maybe a couple of the others as well. There's value at this price. I would like to know what the company is using as a benchmark for the soft launch. How many merchants are using the service? How many successful transactions need to be completed for soft launch to be classed as a success?
This is still early days but I see a rapid increase in merchants and customers once things actually kick off at scale. I wonder how they will acquire customers? If I checkout on a website and there's a new payment option available that I have no idea about I don't go and look into it. I just use a payment method I know. The only thing I can think of is doing a marketing push to get some awareness about it. In store the merchants may provide more information to the customer but you can't rely on them to sell your services. Does anyone have experience with things like this? I don't really do much shopping and I don't use these kinds of services.
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