I think the other string to the ihl bod bow is it's nimbleness and ruthlessness.
Have a look over the last couple of years and at what they were pursuing and what they tried to make these pursuits more rewarding towards the overall balance sheet
they give things a good go, create contingency and if it can't work at that time.... they move on. They do make hard decisions. And it's done quickly.
now note the language around CBD oils. In the last quarterly they mention the crowding of the market and the squeeze on profit - now I am thinking that some minds are already made up here and that this launch pad could get left behind as they go after these other significantly larger prizes / opportunities.
just my read anyway.
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