Dunno, probably something to do with the story just getting better and better. ARB seem to have a foot in the door with Ford, Ford is a world wide company, so the expansion for ARB with them is near limitless at this stage, probably only stymied by manufacturing constraints. Then there's all their other worldwide contacts, sites, shops, etc, even remember see a quick grab on TV of snow skiing in Iran and ARB flags everywhere.
Why wouldn't you have at least a reasonable chunk of your portfolio in it for the long term, it's never failed yet, I've got 8.4%.
Ann: Ford Bronco News Release, page-10
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