If you own and control the platform that everyone uses, you also are in control and have data on who is playing and when they are playing, how often they play and what they play.
This data is priceless and is what all the majors want. Google, Facebook etc. If you have this data, you can approach any sales or marketing group worldwide and sell the details to them in real time.
Priceless and ongoing, for ever and ever as long as you control the platform.
Just my thoughts.
Ann: Mogul Investor Webinar and Q&A Session, page-29
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