Ann: Youfoodz enters Scheme Implementation Deed with HelloFresh, page-65

A few quotes in the Hello Fresh announcement acquiring YouFoodz that they didn’t feel were required in the ASX announcement:

“We are very excited to welcome Youfoodz and its CEO Lance Giles to our group. We are impressed by Youfoodz’ strong product and manufacturing capabilities and are looking forward to jointly delight Australians with delicious, healthy and convenient meals. Youfoodz 'complementary product and capability backed by a well known brand and highly capable team will allow us to serve more meal occasions to more people. We look forward to being able to contribute our expertise to jointly capitalise on a strong growth opportunity”, says Tom Rutledge, CEO of HelloFresh Australia and New Zealand.

Dominik Richter, CEO of HelloFresh adds: “Following the successful acquisition of Factor in the US, we consider the intended acquisition of Youfoodz and the expansion of our ready-to-eat offering an important component of our growth strategy. The popularity of ready-to-eat services in Australia in a well established and growing sector offers us a good opportunity to further strengthen our position by offering further choice of meal solutions and price points to our customers.

“Our mission has always been to provide Aussies with access to fresh and healthy ready-made meals, snacks and drinks that easily adapt to their lifestyles. Since our inception in 2012, we are proud to say that we have delivered over 60 million ready-made meals to our home delivery, retail and corporate customers”, says Youfoodz CEO Lance Giles. “We are excited about the prospect of joining the HelloFresh group. This is a significant endorsement of our brand and the success we have enjoyed as a business in the ready-made meal sector. Partnering with a global leader like HelloFresh will help us accelerate growth of our business and enhance our customer offering through new menu offerings, customer initiatives and enriched service levels.”

Full announcement available at the following link:
https://assets.ctfassets.net/irplh84t0tdt/4xkJwmAtSgYrI7tZ6J1TTg/cb42e689560e2ae306cde8857ee3acb8/HelloFresh_Press_Release_Youfoods_acquisition.pdf