Ann: EdenCrete - GDOT Sales and Marketing Update, page-53

ROTFL. EDE are losing ~$10 million every year. So they obviously are selling far below cost. The $25 price appears to be just some round number plucked out of thin air with absolutely no basis in reality. The whole roll out of Edencrete has been a total fiasco. They built (downsized) CS2 and bought a Georgia property before they even did a (quickly abandoned) marketing study or had any significant sales. That is what you expect of an 8 year running a lemonade stand - not a 40 year old engineering business.

If you exclude DOT handouts Edencrete didn't make enough last quarter to pay the CEO for one month. The sales outside Georgia and Colkrado were <$14k. Enough to fund the business for a few hours.

Edencrete sales are ~0.1% of the targets set by GS in 2016.