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Global NFT licensing agency Epik Prime announced on Aug. 25 that Animoca Brands co-led investment into the firm’s $EPIK membership token, which will launch on the Huobi Prime crypto exchange on Aug. 27.Epik provides licensed cross-chain compatible NFTs that players can use in games and virtual metaverses. The token will be utilized to drive growth in further brand licensing and cross-chain gaming projects centered on NFTs.In an announcement shared with Cointelegraph, Animoca Brands co-founder and chairman, Yat Siu, stated, “We look forward to expanding our presence in brand licensing, gaming, and metaverse ecosystems.”Epik claims to be “the first and only NFT company” to secure deals with AAA gaming firms. Epik’s clients include ViacomCBS, Warner Music, Garena, Tencent and Universal.