A2M 8.89% $6.25 the a2 milk company limited

Ann: Results Presentation FY21, page-185

  1. 4,260 Posts.
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    @Flambeau

    I can't help it if you choose not to read past the first word, and therefore missed the entire point of the post.

    You said: ""All I am saying is, you can't just assume their write off will not impact future profits."

    As I explained, this statement is technically correct, because their write off may positively affect future earnings. Not the opposite, which is what you were arguing.

    In fact that is the exact intention of the write-off, sacrificing some earnings right then (in FY21) in order to preserve and grow them in future years, because the brand has not been negatively impacted by discounting, perceptions of poor quality etc.
    Last edited by werdplaya58: 13/09/21
 
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