It will be interesting to see if Sky TV announce a price increase on Thursday. I believe the last price increase was 1 April 2019: https://www.nzherald.co.nz/business/sky-tv-hikes-prices-after-losing-customers/RCNMHCX5CXC7JX24WLF3HU43HU/
With inflation in content cost renewals (particularly sport, but also entertainment) I think Sky are due to look at their rates.
And remember, across streaming and satellite Sky have damn near 1 million customer relationships.
If, on average, our customers paid $1.50 per month more that would increase revenue by 18M a year (most of which would flow down to the bottom line).
Because Sky has more customer relationships now than in its entire history, even modest increases to subscription fees can have a large impact on te bottom line.
Obviously a balancing act as they don't want to increase prices so much that they lose a material amount of subs.
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$2.69 |
Change
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Mkt cap ! $364.8M |
Open | High | Low | Value | Volume |
$2.57 | $2.69 | $2.57 | $19.15K | 7.27K |
Buyers (Bids)
No. | Vol. | Price($) |
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1 | 850 | $2.65 |
Sellers (Offers)
Price($) | Vol. | No. |
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$2.69 | 7367 | 5 |
View Market Depth
No. | Vol. | Price($) |
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1 | 850 | 2.650 |
1 | 6952 | 2.580 |
1 | 6870 | 2.570 |
1 | 557 | 2.520 |
1 | 2448 | 2.450 |
Price($) | Vol. | No. |
---|---|---|
2.690 | 7428 | 5 |
2.700 | 5570 | 4 |
2.720 | 500 | 1 |
2.790 | 179 | 1 |
2.800 | 5180 | 1 |
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