@Neil1959 Supplying major supermarkets etc was a really low margin and costly business model it seems, same with Vietnam most likely which is why they probably dropped them (if they have). They are buying Hemp from France which was surprising at first but from a margin/profit exercise it probably makes commercial sense and isnt such a big issue selling into global markets like the EU.
As you say they need to get out and focus on the sales and marketing now. (and be profitable in 12 months time with any luck)
Im also betting on the "Bandt" factor to play a positive part in the industry over the next few years.