A name change and a face lift will be a good thing if (and only if) it's better than what we already have. Reputation and company achievements remain unchanged... set in stone. Name changes are sometimes necessary... and for different reasons. Given the direction the world is moving and the space we are in, Holdthedip, I'm ok with a name change.
I suggest that the "Evion" is trademarked by BEM immediately regardless of whether we end up with that name or not!
Ann: Letter to Shareholders - Change of Company Name, page-12
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