I topped up this morning at $7.80 as a long term hold with the acceptance that it's going to be a tough 12 months and it might go even lower. I still think the long term prospects are solid and one part that has probably been overlooked a bit in the result is how much Europe has turned around from a sales perspective whereas that part of the business struggled for many years. Just in reference to a couple of other posters that mentioned the lack of marketing for Taco Bell they actually mentioned in the presentation that they've put on a new chief marketing officer so they seem to have an awareness of that problem.
CKF Price at posting:
$7.84 Sentiment: Hold Disclosure: Held
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