I've not yet read the whole of this 'AFR' article (to be in the paper on Thursday 17 August 2023) but it may well be very positive judging by the commencement:Chanticleer
Dan Murphy’s shows how to run a loyalty program
Four-in-five customers at Dan Murphy’s scanned their rewards card at the checkout in FY23.
Aug 16, 2023 – 3.37pm"Forget points, cheap movie tickets or discounted gift vouchers, what people really want from rewards programs is lower prices. Need proof? Check out Dan Murphy’s owner Endeavour Group’s FY23 results..."
Ann: F23 Results Investor Presentation, page-28
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