“Their decision to switch from chanel9 to chanel 10 for their regional TV is proving disastrous. channel 10 is just going backwards. They should have begged and pleaded to be the regional representative for either channel 7 or channel 9. All channel 10 does is replay their existing stock of old US shows.”
It wasn’t their decision. Nine went back to WIN while Seven had bought Prime by the time Ten could switch to Seven (as Prime had a few years to run on its contract). Ten was the only option.
SXL Time to Accumulate, page-622
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