Sounds like maybe you should try another brand. See if you can find something you're satisfied with at a lower price. All brands have increased their prices, and since premium ones were more expensive to begin with, they look much more expensive now.
Farmers recieve a premium to produce A2 milk, so part of the price difference reflects this.
A2 is never going to reduce the price. Even if inflation trends downward and milk supply costs continue to improve, they'll likely just hold the price where it is, as inflation will still catch up eventually.
A2M Price at posting:
$4.48 Sentiment: Hold Disclosure: Held
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