That's gone nowhere. I have been in and out of PAR a few times over the years. If we are using that simple logic, soccer/football the most played (265 million) and watched sport (4 billion) in the world and no shortage of achilles, gluteal, patella tendon strains and partial tears to fix therein. Lets go all in for a FIFA partnership!
The point is that for the alleged information age we live in, most of the world remain ignorant of the benefits and simple amplification/replication of the tendons own natural healing mechanisms that ATI offers. We in fact live in the mis-information era.
OCC got some media coverage on ABC recently as others pointed out on other threads:
https://www.abc.net.au/news/2023-11-22/lab-grown-cells-offer-hope-for-painful-condition/103136514?utm_campaign=abc_news_web&utm_content=link&utm_medium=content_shared&utm_source=abc_news_web
https://www.abc.net.au/news/2023-11-22/tennis-elbow-treatment-trial-successes-offer-hope/103126818
3% of the Australian population suffer from tennis elbow alone reports the video, but still little interest in the stock post convincing trial results that we were told would form the basis for TGA application to the ARTG. The video was a bit lame for me and I imagine most keen sports people invested in OCC. They could have made a more convincing video with me moping around as a miserable fat bloke prior to ATI and then doing my aging Rocky Marciano impression post, on the punch bag....or a little amateur belt with one or two trolls from Hot Copper.
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