Last week Whizzard was lifted up from obscurity onto the world stage by no less than IMG; the cream of the crop in sports archives whose tier 1 clients are household names.
IMG’s choice of Whizzard bestows international validation and credibility upon Linius and its product offerings.
The IMG brand name rubs off as Linius strives to close deals in the international marketplace. If people become who we hang around, Linius is now hanging around with the top.
In a sign IMG mean business, Whizzard’s advanced search function went live coinciding with a rebranding from IMG Replay to IMG Video Archive.
The global industry spotlight is on the reboot of IMG Video Archive. By extension, IMG’s worldwide clients of its sports archive licensing platform will have firsthand experience of Whizzard’s competitive advantages.
IMG is a cutting-edge company that leads the way. Other big-name competitors may follow; particularly if Whizzard proves to industry professionals that it can capably create more content in much less time and at significantly lower cost.
The deep mining capabilities of Whizzard’s advanced search function is free for any of us to test out on the revamped IMG Video Archive website. IMG Video Archive
Take golf as one example. Check out the micro detail of the filter search in the top righthand corner – on top of years, venues, and tournaments, it extends into camera settings, the selected player’s shots, secondary actions, emotions and non-play actions.
Ditto for tennis and soccer.
The unexpected bonus in this deal is that it is a three-way collaboration between IMG, Imagen and Linius. Imagen will continue to operate IMG’s digital assets management system with Whizzard’s advanced search function embedded.
The significance being Imagen were bought out by Reuters last year. The three holding companies behind this collaboration are Endeavor, Reuters, and Linius. It’s not a challenge to pick the odd one out in this collaboration. Thomson Reuters to buy digital content management company Imagen | Reuters
Notably, Imagen is now part of the Reuters news division.
An opening in the gateway for Linius to cross over into the news vertical is now well within the realms of reality. If Reuters see value in Whizzard’s advanced search function for clients of its news service, why wouldn’t they embed it into their news division, too?
Linius shareholders don’t need apples to fall on our heads to understand Newton’s theory of gravity. While other stocks experience the thrills of rollercoaster ups and downs, Linius knows only one direction.
And for now, with billions of shares on issue and zero demand Linius remains firmly stuck by gravity in the basement. The important difference is Linius is now inside Endeavor and Reuters’ global ecosystem of relevancy.
It marks the start of a journey to a destination unknown, but it sure looks like Whizzard is here to stay at IMG.
We may be bought out by our much larger partner on the cheap in liquidation, or this deal in hindsight may prove to be an elevator lifting Linius up from dog stock into something investors can be proud of part-owning.
Directors have skin in the game and the top 20 has shown to be remarkably robust in grinding it out under challenging circumstances. What we are still yet to see is any institutional investor interest; large on market buying that can lift up this heavy load.
Linius is cheap and has plenty of room to grow particularly compared to peers, BRN and WBT. In their latest 4Cs, BRN showed $778k in cash receipts to justify a $400 million market capital. WBT received its first licensing receipts $457k to justify a market capital of $700 million but check out their cash outflows.
By contrast, Linius is struggling to hold a market capital of $12 million with cash receipts of $189k and outflows of slightly over $1 million from its last 4C.
With Linius’ big lift up in credibility and reputation from IMG, the prospects for JB to close further deals and thereby create news flow looks significantly improved.
A couple of million-dollar a-day turnovers can lift up this heavy load. The first target is 0.6 of a cent to establish a higher high. This would mean a market capital of $24 million; that is, 6% of BRN and 3% or WBT's current market capitals. At this point traders may take a good look and keep momentum rolling.
We should also see a much-improved shift in investor sentiment as most holders who have averaged down at the current levels would be well in the green and stale holders planning to sell may reconsider their position.
Nothing heals sentiment faster than a rising share price.
New shareholders who climb onboard won’t even care as they will already be in the money.
Linius has been lifted up by IMG into the Big Leagues.
Day oneish.
IMHO & GLTAH
LNU Price at posting:
0.3¢ Sentiment: Buy Disclosure: Held
(20min delay)