beware the yield trap.
of direct relevance to in store shoppers is not the size of the company or the extent of screwing suppliers but their ripping off customers with deceptive pricing, packaging and shelf rotation deceit including stocking out of ( or almost ) use by date and best before date products in particular dairy.
these shameful trade trade practices and others less obvious are there to trick and con you every time you shop.
WOW...radical thought...stick to RETAILING, page-328
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