Yes, their marketing skills and the streamlined "manufacturing to order" processes have helped their financial numbers. They probably have the marketing pedigree to tap into the opportunities in the UK but not sure how the manufacturing end will hold up (currently manufacturing in the main out of South East Asia).
Have only a small holding now and need to get a better insight into how this will work going forward.
Ann: Entry into UK Market, Acquisition and Equity Raising, page-32
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