Maybe, also, someone has dialled in the effects of Trumps threatened tariffs.
Given that CCXs product originates in China, Bangladesh, and SE Asia, a percentage of the US customer base might be migrating to local Op Shops.
City Chic is trying to interest the more affluent demographic, who can probably cope with 25% (or so) price rises. But that's a strategy that should have been tried before the Company blew its resources on a megalomaniacal pursuit of world conquest. Now might be too little, too rushed, and too late.
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