I'm talking B2C, I think your talking about B2B. If Spenda already had the capability to BNPL B2C then why would they have acquired Limepay? That's all they do. Offer white labelled BNPL to other businesses so they can have their own in house BNPL to offer to their retail customers. It's like Afterpay but the customer deals directly with the business they are buying from, not referred to Afterpay. It's a smoother process and all data stay with the business white labelling the solution.
PD
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